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Product video for Shui Yun Jian (水云间) that explores the process of making of a silk shirt. From the silk cocoon to the final production sample. Part of their series of videos showcasing that behind every product there are more steps than meets the eye.
In this promotional video, an expert extracting the silk shows how the threads that make the silk shirt are extracted from the cocoons.
CLIENT: 水云间 (SHUI YUN JIAN)
AGENCY: XinYi Wenhua
PRODUCTION: ITR Visuals
DIRECTOR: Hitomi Ko
DP: J
EDITING AND GRADING: ITR Visuals