Lorus 2020 watch photography and video advertisement campaign. The videos for each collection only feature the hero watch, the most important watch from Lorus for the season.
Market Centric and ITR Visuals planned the production together, with the first one doing most of the pre-production work from Hong Kong involving art and creative direction whereas ITR Visuals handled the scouting, casting, and scheduling.
DIRECTOR: Hitomi Ko @ ITR Visuals
DOP: J @ ITR Visuals
PHOTOGRAPHER: J & Hitomi Ko
CREATIVE AGENCY: Market Centric
PLANNING: Fanny, Ronald Yue (Market Centric)